The Blockchain recently added Ethereum services to its portfolio of products and services. After logging in and checking the wallets, users can convert their Bitcoin directly to Ether, as well as send, store, and use Ether directly on the BTC blockchain. This is great news for Ether users who enjoy using the Blockchain wallet, and will likely drive the price of Ether upwards with the new enhanced trading options available directly on the Blockchain.

Since it had been awhile since I logged into the Blockchain, I didn’t know this service was available, but after checking the Blockchain blog, it seems like it has been around for almost 2 weeks now!

here is an excerpt and link to the Blockchain blog:

They write:

“For users looking to acquire ether, we’re excited to introduce a built-in BTC to ETH (and vice versa) exchange, powered by ShapeShift. Accessible directly within your Blockchain wallet, this integration makes it easy for users to acquire both digital currencies and monitor exchange progress, from start to finish.

Of course, in keeping with our ethos, this is just the first iteration of this product. In the coming weeks and months (and years!), we’ll continue to gather user feedback and use that to further build out this integration. Let us know what you think and where to go next.”

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